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Topic: DIY is not just a cool acronym.

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goldenroad
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2 posts
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If you haven't figured it out already, nobody wants to do the heavy lifting when it comes to developing new talent. The risk/reward ratio is simply too skewed in favor of wasted time and money for industry types to get involved until an artist has been able to show inherent viability on their own.

So in order for your new project to get off the ground, you must accept that you (and your 'mates if you have them) will have to roll up the sleeves and grab this bull by the horns if you want to get noticed on a regional or national scale.

I am looking to discuss DIY Promotion as it relates to live show. So let's get started with the attached file from Skyline Music called 100 FREE & AFFORDABLE HIGH & LOW TECH WAYS TO PROMOTE MUSIC.

Also download here: http://www.skylineonline.com

Believe it or not even on the national level there are bands & venues that miss the boat on new and innovative ways to promote live shows. We have made this LIVING DOCUMENT available to anyone who wants it b/c we believe the better promoters we all are, the healthier our industry becomes. This list only scratches the surface as new techniques evolve daily, but enjoy it, pass it around and feel free to ask questions AND MAKE SUGGESTIONS on new creative ways you are promoting YOUR CAREER.

FILE: 100 FREE PROMO.pdf
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22nd July 14:07 p.m.
sampfeifle
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49 posts
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I think one thing to remember is that local media sites are under incredible pressure to keep their web content fresh and interesting. Even if you're not the biggest band in the world, offering them exclusive content for their site - a video, song dowload, alternative take of a song from your album, etc. - can often get them to accept your content and put it in front of their readership. Newspapers and magazines are much harder to crack than their online counterparts.
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23rd July 16:15 p.m.
dbodoff
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28 posts
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I thought that this post from the good fellas at Hypebot was an interesting coutnerpoint to this DIY post.  Obviously, it speaks to an artist who may be at a different level of their career.  But it is always good to see an issue from as many sides as possible, in my opinion.
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29th July 17:27 p.m.
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